Step One
Price with context
We start with the sales that actually closed near you, not the prices homes are asking. Then we read those closings against two things most pricing conversations skip: the listings you will be competing with this month, and the condition of your house measured against theirs.
You get the reasoning, in writing, including the comparable sales that argue for a lower number. A price you cannot see the arithmetic behind is a guess you are being asked to trust, and it is the first thing a buyer’s agent will take apart.
